#LOccitaneCommunity
Welcome to join the #LOccitaneCommunity. L’Occitane en Provence sincerely invites influencers who are passionate about
personal care and skin care to create an inspiring community through your creativity and sincere sharing,
and work with us to convey the natural beauty of Provence.
Becoming #LOccitaneCommunity Influencer
Free products
Free classic and new products from L’Occitane en Provence and experience French personal care first-hand.
Exclusive Events Invitation
Get invited to special events hosted by L'Occitane en Provence to connect with the brand and other personal care influencers.
Exclusive Discount
Social Media Exposure Opportunities
Have a chance to be reposted by the official L'Occitane en Provence account and increase your personal influence.
How we work together?
#LOccitaneCommunity aims to keep in close contact with influencers through Instagram as the main communication platform. Each recruitment activity works as follows:
Step 1: Follow @loccitane_hk on Instagram and Threads.
Step 2: Application and screening
Those interested in joining need to submit a public Instagram account (with no less than 3,000 followers), self-introduction and representative posts through https://bit.ly/LOccitaneCommunity. The brand team will select suitable influencers to participate according to the needs of specific activities. Outstanding influencers will be invited to join the product trial activities.
Step 3: Community interaction
The brand team will regularly release event information through Instagram, such as event details, product information and creative guidelines. Influencers can communicate and get the latest updates in real time.
Step 4: Event participation
You will be invited to participate in offline brand activities and interact with other influencers.
Step 5: Content Creation
Influencers will receive trial products based on brand activities and create at least 2 pieces of content per month to share their real experience. All content must be approved by the L'Occitane en Provence team before publishing.
#LOccitaneCommunity Terms and Conditions
- Cooperation model
#LOccitaneCommunity will last until March 31, 2026. During this period, suitable influencers will be selected according to the needs of specific activities, and there will be more than one opportunity to recruit suitable influencers. - Content creation requirements
1. Each #LOccitaneCommunity influencer needs to publish 2-3 posts related to L’Occitane en Provence products each time, which can be Instagram Reels/Instagram Post/Instagram story/Threads/Xiaohongshu.
2. All content must be marked @loccitane.hk and use designated tags, such as #LOccitaneHK #LOccitaneCommunity
3. The content must truly reflect the product experience. - Content approval
All content related to L’Occitane en Provence must be submitted to the brand team for approval before publishing to ensure that it is consistent with the brand image and values. - Product Usage Guidelines
1. The free products are for personal use only by the #LOccitaneCommunity Influencer and may not be resold or given to others.
2. If the product is resold or used improperly, L'Occitane en Provence has the right to terminate the cooperation and pursue liability. - Event Participation
#LOccitaneCommunity Influencer must actively participate in the events (online or offline) organized by L'Occitane en Provence and share relevant content after the event. - Confidentiality Responsibility
#LOccitaneCommunity Influencer may be exposed to unpublished new product information and must abide by the confidentiality agreement and may not disclose it in advance. - Content Usage Rights
By becoming a #LOccitaneCommunity Influencer, you agree that L'Occitane en Provence Hong Kong can use the content you create (including photos, videos and texts) for marketing and promotional purposes free of charge, including but not limited to brand websites, social media, advertising and in-store displays. L'Occitane en Provence will retain appropriate attribution (such as marking your Instagram account), but no additional fees will be paid. - Termination of Cooperation
1. If the #LOccitaneCommunity Influencer fails to fulfill the content creation or event participation requirements, L'Occitane en Provence has the right to terminate the cooperation in advance.
2. The #LOccitaneCommunity Influencer may terminate the participation in the program at any time by written notice. - Legal Binding
This program is governed by the laws of the Hong Kong Special Administrative Region. In the event of any dispute, L'Occitane en Provence reserves the right to make the final decision.
