A SUMMER COLLECTION

Elevated Verbena ∙ Verveine Argume ∙ Lavande

Classic scents, Refined and Elevated

Since the very beginning at 1976, we have specialised in the Art of Extraction. Today, this collection, celebrating our organic and fairtrade verbena and lavender, is elevated further thanks to an innovative extraction technique.

It produces pure, 100% natural verbena extract through a solvent-free, sustainable process. Using electromagnetic waves to capture the inherent water of precious biomass, it creates a pure and natural scent. Verbena is a striking example: a fresh, green, lemony essence that offers a new kind of vibrancy, distinct from traditional citrus notes. This innovative extraction brings you closer to the scent of freshly picked Verbena, delivering the ultimate Provençal experience. 

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THE HAUTE-PROVENCE EFFECT

The three emblematic scents of the collection, each express a different facet of the Haute-Provence effect. Together, they evoke a sun-drenched Provençal summer, yet each fragrance reveals its own distinct character and emotional signature.
These fragrances do more than scent the skin; they create a profound sensory experience that can physically, emotionally, and deeply move the senses. This is what we call the Haute-Provence effect.

  • VERVEINE

    A refined verbena extract blends seamlessly into the iconic Verveine scent, revealing natural vibrancy and luminous freshness.​

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  • VERVEINE AGRUMES

    Fresh verbena meets sunny citrus fruits, creating an energising harmony inspired by the Mediterranean light.

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  • LAVANDE

    A contemporary lavender signature that balances aromatic freshness with the warm depth of woods and soft musks.

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RITUALS AT MOMENTS OF THE DAY

Verbena Mist Hair and Body

Awakening From Head to Toe

The essence of a delicately tangy and refreshing verbena. Invigorating verbena with a citrusy floral accord. Rediscover your emblematic Verveine body & hair perfumed mist redesigned with a new, modern and minimalist look that reflects the cultural heritage of the Maison L'Occitane en Provence.

Scientifically measured, mist provokes awakening & funny emotional sensation.(1)
84% said that the scent awakens the senses​ immediately after use.(2)

(1)Efficacy test on emotional characterization by EMOCHAR METHOD. Realized on 32 women in France, immediately after smelling the fragrance product.
(2)Self assessment questionnaires. Realized on 32 women in France immediately after smelling the fragrance product.

VERVEINE AGRUMES Eau de Toilette

the joyful energy of citrus

“I wanted to modernize the scent of Verveine Agrumes by infusing the new verbena extract with the joyful energy of citrus, reminiscent of the Mediterranean sun. In full harmony with nature, the radiant embrace of citrus invigorates the green, crisp, and subtly floral notes of verbena”​

--FABRICE PELLEGRIN, PERFUMER

VERVEINE AGRUMES 柑橘馬鞭草清新淡香氛
75 ml $630.00

LAVANDE Roll On

Relax anytime anywhere

Formulated with lavender essential oil, known for its soothing benefits, this relaxing roll-on can be applied anytime during the day for a feeling of well-being and serenity.

Extract of lavender from the south of France.

LAVANDE 薰衣草走珠香氛
82% said the scent helps to relax the body after 1 month of use​*
10 ml $190.00
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Find your signature

Timeless scents inspired by Haute-Provence, brought together like instruments in perfect balance. It’s nature’s Flora Orchestra.​​ The Fragrance Collection offers a curated harmony of fragrances, each one inspired by the landscapes of Provence.

Discover the Fragrance Collection